Project
Boosting Conversion Rates for E-commerce Checkout

Industry
E-Commerce
My Role
Lead Designer
Platforms
Web Store
Timeline
Jan 2021- Jan 2022
Overview
With high bounce rates and a cluttered browsing experience, I revamped the fashion e-commerce platform. By improving product discovery, optimizing checkout flow, and implementing high-quality visuals, I created a luxurious and intuitive shopping experience that increased user engagement and conversions.
Problem Statement
The previous shopping experience felt disjointed and lacked engagement. Customers had difficulty navigating between collections, resulting in a higher bounce rate and lower conversions.
Outcomes
PROJECT IN MIND?


